Important Steps for Launching Your ECommerce Store

You need to hire a professional Magento developer to build your online store. In last few years, eCommerce has become very popular. Now all of the merchants and retailers want to have an eCommerce website for their business. This is partially due to the huge growth of internet users in past few years. Moreover the number of people accessing internet through their mobile devices has increased exponentially. That’s why businesses are now focusing to have their retail business online through a well conceived online store. Good thing is that there are so many eCommerce platforms available in the market to begin with like Magento, Shopify, WooComerce etc, using which you can easily create your online store. If we take all factors into consideration then we find that Magento is the best platform for building eCommerce Store. Hence we will stick to Magento in this article.

The sudden rise of online shopping is even threatening the physical businesses all over the world. Ecommerce has become now more convenient way for shopping and it has been accepted by all kinds of consumers across the world. Whether you are already running a physical business or you want to start a new business, going for ECommerce store development can be the best thing for you if you want to succeed in this digital age. There are already many big and small players in eCommerce market like Amazon, eBay, Alibaba, Flipkart etc. Hence you should plan well before launching your eCommerce store if you want to get ahead of your competitors. .

In this article, I will discuss about the essential things to do when starting your eCommerce store. Let’s discuss them one by one.

Analyze Your Target Market

Even if you Hire Magento Developer and he builds your online store still you need to do research on your target market. This is the first step and you should carry out an in-depth analysis of your target market. Find out their preferences and purchasing habits. Find out are they ready to buy your products online and which social network and marketplaces they use most often. By analyzing your online target market, you will be able to find out the consumption habits through the online stores. Find out what are the specific requirements of the online consumers. This way you can get the opportunity to get the competitive advantage in the market and become well positioned to become popular in the online market. .

Do Thorough Analysis of Your Competitors

By searching keywords which best describe your products you can find out the competitors of your eCommerce store. You have to make a space for you in the already booming and congested market. If you are already present in the physical market then you can offer discounts for your online customers. To win among your competitors you not only have to offer best prices for your products but also have to include all the latest and best features in your online store like secure online payments, fast shipping, custom searches etc.

Select the Best eCommerce Software Platform and Appropriate Domain names

We have already told you in this article that hiring Magento Experts is the best option to build your online store although there are many eCommerce software available in the market. As you want to select the best one hence Magento is best fit for you. It has numerous features and it can fulfill all of your requirements. Some of the eCommerce platforms in the market are free to use and some are paid ones. Magento also comes in 2 versions i.e Magento Community which is a free to use version and Magento Enterprise which is a paid version. You should note that spending right amount of money for launching your eCommerce site doesn’t mean it is waste of money. Launching an eCommerce website may require some of your investment for example if you go with paid version of Magento. Also you have to invest in some domain names to increase your visibility and traffic. Finally you need to hire a reputed ECommerce development company to build a robust, reliable and user friendly eCommerce store for you. Once your eStore is ready, just add all of your products and their descriptions on the eStore.

Create a Solid Marketing Plan and Implement It

Even if you build the eCommerce store with best design still you have to do proper marketing of it if you want attract customers towards it. You have to market your store to the right customers who are ready to buy products from it. You can also increase the visibility and awareness about your store through social networks, blogs, email marketing campaigns, advertising etc. Hence creating and implementing a solid marketing plan will help your eStore to become famous and successful in the market.

Search Engine Optimization (SEO) of your ECommerce Site

SEO is important for any eCommerce store as it helps it in getting higher ranking in search results. You can do it yourself or better hire some SEO experts who can accomplish the job for you. You can also go for paid search placement to give more boost to your eStore visibility and traffic.

Set Up shipping Options

Online Stores depend heavily on shipping and it is also important that your eCommerce store provides various options and freedom in choosing how their purchases are delivered. Hence you can partner with major delivery companies for national and international shipping and also with local delivery companies depending upon your location. If you can afford it atleast initially then providing free shipping is one of the best idea as it will encourage your customers to buy more from your eCommerce store and make it successful in long run.

Conclusion

We have just discussed the essential things you should do when you are starting your eCommerce store. If the foundation is solid then it can set your eCommerce store for future success. Appropriate marketing is also important to get more customers. You can also go for paid ads other then the SEO marketing to create great first impression for your store and start the sale process. If you have invested the required and adequate time and money while making and executing the right kind of strategy for your eCommerce store then your new eCommerce store will have very high chances of getting success in the marketplace.

Magento: The best Ecommerce Solution for online business

Magento ecommerce is the most favorite and popular CMS when it comes to online business. Just owe it to the amazing features of Magento that some other ecommerce platform like OpenCart doesn’t offer to its users. Magento, being the king among the ecommerce web development platforms, it is absolutely a great choice for the web developers as well as the entrepreneurs who are taking baby steps into the digital marketplace.

Did you know that around 30% of the top ecommerce websites use Magento to power their business!

Key Features of Magento over other CMS are:

●Handle multiple stores from 1 panel:

One can’t imagine that how much time one can save by using Magento as the CMS for their ecommerce website. This is true because Magento offers the hassle-free multi-store management panel to it’s users which other platforms like OpenCart can do at all! You can easily handle all the Magento websites from a single Magento master admin panel ans analyse the statistics of every website without switching on to the different website panels.

●No charges for Community Edition:

One doesn’t have to pay anything when Magento community edition is downloaded and used by the entrepreneur of the business. But, if you are a developer and looking forward to make many client websites, it would be great if you purchase the Enterprise edition to do the heavy duty work for you.

●Robust themes and fully-featured:

It may be the case that you chose Magento for its exceptional feature of Magento theme development and its customization. The themes that come with Magento itself can be customized into amazingly dynamic and feature-rich websites for the clients with different business categories and niches. Just like WordPress, Magento provides great themes for the start which other CMS doesn’t have.

●Extensions of Magento website:

There is a very big plus point of hiring a certified Magento developer. It is that he can make your website very much unique and attractive to the visitors that you can easily establish your brand identity. Remember, a website is a reflection of a business. So, it becomes all the more important to let the developers to do Magento extension development you have hired to create something very unique for you!

●Scalability lets you expand websites:

Extremely excellent options and features are available to expand your website as and when required if only you choose Magento ecommerce. If your business gets more and more profit and your ROI Increases, you may want to expand your business. But, you should be very much sure that you are always ready for the scalability of the websites.Magento comes to your rescue and dynamically helps you build a digital empire of your business. So, hire Magento theme development company now!

●A great fit for all: Small or Big

If you have been already wandering in search of a great CMS that can fit your small business requirements, go with Magento without any second thoughts at all. If you have a large business and not sure whether Magento will fulfil your needs or not. Well, take our word for it. Magento is a great CMS that literally fits it all.

●Effective Marketing Options:

It is a power-packed CMS that lets the users create some effective and unique promotion campaigns for the website visitors. The marketing techniques like exclusive offers of codes and discounts can be given to the customers in their dashboards. Having a dashboard with every user means you can surprise them at times with rewards and points which will retain your customers.

Conclusion:

Magento ecommerce is the true companion for anyone and everyone thinking about taking a strong foothold in the ecommerce business. We are very much sure that if you hire professionally qualified Magento developers for your ecommerce business, you have every chance to win upon your website visitors and convert leads to earn ROI.

Why hire Magento developer for your ecommerce business?

Magento development is booming high in the digital industry. All thanks to the rising interest of the people around the world to get their very own branded websites. People are getting more aware of the branding and identity part of the business these days.

Booming demand of Magento development:

It leads to higher demand of the websites among them to reach the target audience to every nook and corner of the world. As the demand for dynamic websites increases, a Magento website caters to the need to a very high extent.

Magento is one of the most sought-after platforms for developing robust websites for ecommerce and business. No doubt about the fact that more number of people are resorting to this platform to get stunning and feature-risch ecommerce website to attract the customers across the world and keep them interested in your business.

Increased ROI of business only with Magento platform:

If your target audience will buy more products from your website, you will see that your ROI will increase, thus there is every reason why should you invest to Hire Magento developer for the best output and productive results in the business.
What is Magento development and how it benefits your business?

Before we hop on to the advantages of choosing Magento over other web development platforms, let’s have a look at what Magento development is? Magento is a free and open-source ecommerce development platform with some amazing features to let the Magento developers create unique and functionality-rich websites for their clients according to their business requirements.

However, the Community version is free of cost, one can buy the Enterprise version for creating a lot of websites for their clients with some exclusive features.

Features of Magento development for creating Magento website:

●Multi- store Management panel:

One doesn’t need to open and login multiple dashboards to check the website status and analytics if the master admin panel details are the same. It gives quite relief to the entrepreneurs as they are saved from the hassle of logging in to the different panels time and again to get the details about their ecommerce website.

●Free and Open-source platform:

Magento is a completely free and open-source platform for ecommerce as the features to sell products are extraordinary. The Community version of Magento is free of cost and the client websites created when they hire Magento developer is according to the requirements of the clients. If the developer is to create too many websites, then he should prefer the Enterprise edition of Magento.

●Responsive and dynamic Themes:

It is also a great benefit of using Magento that responsive and dynamic themes are available to use for Magento website development. Readymade themes are available to use as well as customization of the themes is also possible to a very high level of creativity and innovation only if you hire an expert in the field.

●Magento Extension Development:

To add to the already dynamic and robust set of features that Magento has in-built ones, the developers can add unique functionalities to the websites of the clients so that they feel that their website is the most unique and never the same as their competitors. So, hire a developer or a web development company which is experienced enough to help you throughout the web development process.

●High Level of Scalability:

If you all know about the benefits of WordPress, then Magento is almost the same- but with the power to give extreme functionalities to your online shopping website. High level of scalability means that when your business gains attention from the people and your website experiences more traffic, you should have a ready to go website system to cater to your needs as you want. Magento development is exactly what you want in case you want to expand your business at any time.

●Great for SME as well as large Enterprises:

Magento is not only excellent for creating websites which are meant for small startups or medium entrepreneurs just to expand out their business. It has all the amazing features that a big enterprise would need to run their business to the highest level. There is never a moment that an entrepreneur with a large business has to worry about at all.

●Extraordinary Promotion and Marketing tools:

Let’s straight get to the most admiring feature of Magento development that it comes with a power packed full-fledged set of promotion tools to make use of easily. An entrepreneur can just go on and utilise the promotion tools like giving exclusive coupon codes and discount offers to the the customers as well as giving every user the access to individual sorted out user dashboard to keep track of the history of orders, payments and trackings.

●SEO-friendliness:

If you want the website to be able to reach your customer base from the day one it is launched for them, then you should go on and choose Magento without any second thoughts at all. It has all the SEO Features that a website needs and that too, built-in as well as the extensions that can be used straight away.

Magento web development company or a freelancer:

One can get easily confused between choosing a company or a freelancer if one starts on the digital journey of selling products online or even if its reselling!

We would definitely suggest you hire a professional Magento developer so that you don’t have to regret later on. It’s almost impossible to take care of the website development nuances as well as the business stocks and supply management, shipping etc. You can handle the offline side and let the professionals handle the tech side of your business.

How to choose the best one from the pack of developers?

You should check out the below pointers when you start on the journey of hiring the Magento developers:

●Check the feedback and reviews of the companies as well as the developers when you are almost sure to hire them.

●Recommendations from others is a valuable thing. The previous clients can tell about the company and their attitude as well as workflow.

●Search about a lot of companies and make a list. Comparisons help you draw thin lines on whom to choose and whom to ignore at all!

●Technical support also matters. Just check by their services listy if they are providing support 24*7 online or not.

●THey should have communication channels which are reliable. Most prefer Skype over others. Magento development company should also have it.

●Fee charged by them should be according to the industry standards. High-quality developers with experience charge more but then, the website you get is also of ultimate quality and no crashes, bugs at all!

Conclusion:

In a nutshell, it is all about the experience of the developers, their knowledge and passion to create the best websites of their clients according to their business requirements and let them expand their business website when needed.

Top Advantages of Magento ECommerce Web Development

Right now ECommerce is growing at an exponential rate and Magento Web Development is becoming highly popular day by day. Magento is the most preferred platform to build ECommerce websites. It is an open source and very flexible platform and currently about 2,50,00 companies including big brands like Coca-cola, Nike, Samsung, Burger King etc use Magento to run their online ECommerce stores. That’s why Magento is considered right now the most powerful platform to build any kind of eCommerce website. If you are a merchant and want to setup your ECommerce store then you have to do proper planning with innovative thinking and then need to execute those plans effectively. Magento offers many features like flexibility, scalability, Robustness, reliability and SEO friendliness which can help you in the process of building your dream eCommerce store.

These are the reasons why today business owners look at Magento and consider it the best platform to develop ECommerce websites having any of their custom Ecommerce webstore requirements. Now let’s discuss why Magento has become the first choice for any business or development company for ECommerce website development.

Magento is an Open Source ECommerce Development Platform

Magento comes in two editions i.e. Magento Community Edition or Magento Open Source and Magento Enterprise Edition. Magento Community Edition is completely free and open source. You can easily install and use it and can even customize it as per your business requirements. You can also develop, customize and install the Magento extensions or modules available freely at the Magento marketplace. Magento comes packed with so many features and benefits. Hence due to the power of being open source, Magento is on top in the ECommerce industry.

Large Magento Developers Community

Magento has an army of over 1,50,000 innovative developers who are constantly working to improve the Magento platform. There are so many developers also part of the Magento online communities who also help each other in resolving the issues and improving the Magento. This large Magento community brings in regular updates and makes Magento a safe, secure and reliable platform for building ECommerce webstores.

Magento is SEO Friendly

Magento is highly SEO Friendly. In this highly competitive market each ecommerce store wants to get higher ranking in search results. Magento has many inbuilt SEO features which make the ECommerce site built on Magento highly SEO Friendly. Magento website get good ranking in the search engine results therefore enable the sites to get higher number of visitors through online search. More visitors means more customers and higher sales for the ECommerce site.

Easy and Robust Checkout, Shipping and Payment

So many of the required features like Checkout, shipping and payment are already inbuilt into the Magento ECommerce store. Magento offers many options in payment and shipping sections. Magento also supports one page checkout process and multiple orders in one order. Magento also implements SSL security support for front-end and back-end of any eCommerce store during execution of orders. Magento also supports multiple payment gateways for fast, secure and easy payment. Magento also supports free shipping, flat rate shipping and order tracking for best results.

Mobile Friendly Commerce

Magento supports mobile ECommerce through its inbuilt features. Magento allows browsing full site store catalogue or selected product personalized for mobile users. It also supports mobile HTML5 technology for creating online mobile friendly eCommerce storefronts which can easily be accessed through any web browser on Android and iPhone mobile devices. Magento also gives clear and user friendly product display and also supports the audio and video media files. It also supportsTop Advantages of Magento ECommerce Web Development the features of swipe, zoom, drag and drop and multi-touch which are crucial for accessing the e-store on mobile phones. Therefore Magento is best placed for m-Commerce and is future ready.

Multilingual and Multi-currency Support

Magento has inbuilt support for multiple languages and many currencies. Hence if you build a Magento based Ecommerce store then you won’t need to worry about when you will plan for expanding it into different countries and regions having different currencies and languages as Magento will take care of all of these things easily. Magento also supports multiple payment modes.

Conclusion

In this article, we have discussed about the various features of Magento which make it the best ECommerce Web Development platform. Magento store has so many inbuilt features like SEO friendliness, mobile friendliness, m-commerce readiness, catalog management and it also has support for multiple languages and currencies. Magento even supports the fast and easy checkout, shipping and payment processes. Due to all of these features and benefits, Magento is rightnow the best platform for developing any type of ECommerce website.

Top Magento Extensions for Multi-User Accounts

Magento eCommerce development has always been on the higher side of the platforms available to create some amazing websites. Whatever the web development platforms are available in the digital market to create online shopping websites, Magento ecommerce development is probably the best of all.

Why choose Magento Website development?

There are many factors that attract the entrepreneurs to choose this platform as compared to other platforms. Let’s have a look at the robust and dynamic features that only Magento can offer for the best online stores to the entrepreneurs who even have to handle more than one ecommerce website. The best part is one can get customized extensions to add to the power of the website by hiring a Magento extension development company.

●Magento offers the developers to create full-fledged SEO-friendly websites. SEO advanced settings help the Magento developers to infuse SEO-friendliness right from the start.

●Magento lets the business owners to handle multiple Magento ecommerce websites in one go. They don’t have to switch from one dashboard to other in order to check the status of the websites.

●The SEO features of the websites are so ultimate that one can see the analytics of the website on the dashboard. One can easily spot the traffic and the pages most frequently visited and liked by the users.

● There are an umpteen number of themes and templates which can suit the websites of so many types. Right from the small businesses, medium-scale as well as large businesses, Magento theme development lets the developers create customized themes.

●As WordPress development is known for plugins, Magento ecommerce development is known for Magento extension development. There are many number of readymade extensions available. But one can get customized extensions also.

Amazing Extensions to handle multiple accounts are:

As we already talked about the fact that Magento has this USP- It lets the users handle multiple Magento websites with just a few clicks on a single dashboard. It is not an in-built feature of Magento but it can be done by using one of the following extensions in Magento web development:

Why use these extensions?

A Magento user may be confronted with the question- Why use these extensions and are they worth it?

Yes, these extensions will save your time and you will not have to switch to multiple accounts to check the status f various Ecommerce websites.

1.Magento 1 and Magento 2 Extensions:

●Multi-user extension from CreativeMinds:

User permissions can be given according to the needs while using these type of extensions. This is an extension for Magento 1 version as many of the entrepreneurs have not made the big switch to Magento 2 version. Sub-users can be added to the dashboard accordingly. There are all types of employees in the company and not everyone should see all the information that may be confidential for some.

Sub-user accounts can be created according to the need in this Magento 1 extension by CReative Minds. Segregated logins and dashboards for the different users means one can easily define the user roles and permissions.

If we talk about the price of these extensions- quite on the hefty side with $149 for 1 live website while there is a good thing about it that it comes with a free 12 month support. Addition and deletion is also possible.

● M2 Multi User Account:

Adding sub-users was never this easy! You can easily install this extension for Magento 2 and one can create the user accounts as well as manage the sub logins all under 1 master Magento account.

2. Advanced Permissions

Coming to our second best option- a revolutionary thing in Magento extension development.

What all are the features of this extension?

●Allows the admin of the master Magento account to control sub logins by: Restricting settings as well as approvals, and product editing.

●Even the users have the right to set different levels of sub-admin rights to the Magento store.

The best part about this Magento extension is that it is available for both Magento 1 and 2.

Price: Advanced Permissions is $169 with free updates and support.

What are the rights of the Admin?

●He can easily limit the management of orders.
●He can even restrict access to reports.
●He have the access to see the abandoned carts as well as reviews, tags and customers.
●Edit orders only under them.

3. Magento Sub Account Extension:

With this amazing extension, the admin has the control to edit, add, and delete sub logins. Along with this, he create separate carts and bags for all the sub-accounts created. Different email templates can be defined by the users. For that perfect promotions and marketing, robust and dynamic email management tools can also be used.

The admin can even set the date upto which a particular user has the access. Hassle-free access and front-end login for saving a ton of time.

4. Vendor Sub Account:

Comes at just $99 and with additional free installation, one can opt for this extension for the following features it offers to the Magento website owners.

●It is aptly suitable for Magento 1 as well as Magento 2 versions.

●Requests to multiple users to add a sub user are sent by the vendor.

●If the vendor is unable to manage products or create users with restricted access, then sub-accounts are used.

Conclusion:

Creating and managing the sub accounts and the user roles are super easy with the above discussed Magento extensions.

Most Popular Extensions for Magento Order Management

If you need to implement any Magento Order Management extension then you can contact any Magento web Development Company which can help you in this regard. Magento is right now the most popular E-commerce platform and its Magento Order Management software is also highly popular among merchants who want to incorporate additional features to their Magento e-commerce site. There are many pillars of a successful online e-commerce site and Magento Order Management is one of them. Proper order management allows your e-business to run smoothly and also it keeps your customers happy and satisfied and encourage them to visit your e-commerce site again and again.

Magento Order Management extensions help to add more features to your order management in your business, doing everything from organizing orders, making shipping run smoothly and keeping customers aware about the status of their purchase. Managing order easily and quickly is the important part of any Magento E-commerce store. Managing and editing already created orders without the need to create new one saves lots of the time of admins.

Hence you can Hire Magento Developer as there is no doubt that Magento extensions help you to take your business to the next level by simplifying operations and organizing your orders as they increase in numbers. Here, in this article, we are telling about the best Magento order management extensions which will help you control your business more efficiently, allow it to grow and make you to not worry about how to do order management properly. These extensions are very affordable with good support and have extra features to help manage orders in better ways.

True Edit Order Extension for Magento

The True Edit Order Extension is the best solution for editing an existing order without any need to create the new one. Using order editor for Magento, you can quickly edit order items, order status, shipping and payment methods and much more without any need to cancel an order. Hence when minor details need to be changed, using this extension you can save time and manage your orders easily without any need to recreate duplicate orders. True Edit Order gives control to the admin to edit the order details. Also you can add new items to an existing order, change the quantity or even delete an item easily. When you use the True Edit Order Extension then whenever you edit an order, a note is created and added to the order notes for effective order tracking carrying username and date and time stamp.

Fooman Order Manager

Many businesses contact either Magento Theme Customization or Magento developers to add any popular extension to their Magento Order Management software. The order Manager Extension from Fooman is one of the best extension for advanced order management in Magento e-commerce site. The best feature of Fooman Order Manager extension is that you can add a single click on the order overview screen which allows orders to generate invoice and make marks. This order management extension is available for just $99 and allows Magento status order updates in the same window and works with various shipping carriers. Using this extension, admins can also do mass order status updates from the same overview screen easily.

Using Fooman Order Manager extension you can view shipping address, shipping information and can enter tracking information right from the order overview screen without any need to click into each order individually. This is very beneficial for large online stores as it makes order processing very simple and saves lots of their time.

Magento Order Status Extension from Amasty

The Magento Order Status Extension is a highly popular extension for managing orders. Some of its feature are:- order status change notifications, the filtering and sorting of orders by status, automatic status change notifications etc. This Magento Order Status Extension includes feature rich functionality for order processing. This extension is available for $279 and offers 12 months, 6 months or 3 months of full customer and technical support. You will get excellent tech support and you can provide customers with better shopping experience.

IWD Order Manager Extension

This Order Manager Extension from IWD is an effective and best way for retailers and businesses to manage their Magento orders. This extension is very useful for example take the case when a customer would like to change his shipping address or the billing address. In this case, the Order Manager would permit businesses to quickly apply these order modifications without having to delete the original order and creating a new order. Thus by allowing you to modify the information in the order, the time required to resolve the customer’s request will be reduced. Also, your customer satisfaction will be increased as you will not have to recreate orders and also you won’t need to notify the customer about the new order creation.

Conclusion

We have just given you the list of the most popular Magento Order Management extensions. Having an order management extension can save lots of time of a Magento order manager as well as Magento user. These best order management extensions are either free or most affordable, have lots of useful features and provide full customer and technical support. I hope these extensions will make your Magento Order Management much easier, bring lots of new customers to your e-business and boost your e-commerce business a lot. You just have to take step in the right direction by using these Magento Order Management extensions and success will be on your way.

Benefits of Augmented Reality for E-commerce Business

When we talk about E-commerce, most business wants to go for Custom Magento Development and development to build their e-stores. Once you get your e-commerce website how you will drive your sales? Augmented Reality is a latest technology which has successfully integrated digital information with real life imagery in such a way that the digital information and animations can interact with physical space and opens a new experience for the user. Augmented Reality is revolutionizing many sectors including e-commerce in this internet age. AR needs no hardware and depends mainly on tools that most users know about i.e. Smartphones and tablets.

Right now there is a hype about Augmented Reality as it has already been used in sectors like online retail, healthcare, oil and gas, marketing and travel and tourism. Experts now see huge use of augmented reality in our everyday lives and it is seen as a technology which will alter consumer experience in various industries. In last few years itself, billions of dollars have been invested in the development of Augmented Reality technology by various leading companies.

Augmented Reality and E-Commerce

Developers prefer Magento Theme Customization service to build an attractive e-commerce site. Amazon and Walmart are two biggest retail brands in the world with Amazon is winning the retail battle as it has been valued higher than its other competitors. In last 2 decades or so, Amazon has become the biggest brand in online retail while Walmart was slow and hence has much smaller market share in the world of online retail although in physical store front Walmart is a big brand even today.

Internet is growing rapidly and this bring us to the fact that now more and more people are becoming interested in doing their shopping online. Although there is a strong trend for online shopping but the conversion rate for online shopping is much lower than that of Brick-and-mortar stores. Therefore the sale in physical store is still many trillion dollars.

Internet is driving the online sales and now augmented reality can bring the benefits to the online shopping. Especially in terms of improving the conversion rates and boosting the revenue, AR can be really useful. Augmented Reality offers various businesses the chance to create a more interactive shopping experience with their customers as it offers the opportunity to virtually try and test the products on them before purchasing them.

Key Advantages of Augmented Reality in E-Commerce Space:-

AR Offers Better Customer Experience

If you go for Magento Theme Development then you will get a good looking e-commerce website but how to improve user experience on your site. The augmented reality technology can make the online shopping experience of customers more better. AR enables online customers to view the product in form of a model with which they can interact in the same way as if they had visited a physical store. This gives the customers a better know how about the product so that it can fit into their lives easily. As per the reports, more than 60% online shoppers prefer to do online shopping on the sites which offer augmented reality technology.

Customization and Checking More Choices of Products

Most of the customers want to take their time while purchasing some products. They want to explore many choices and preferences before making a final purchase. Using AR, customers can now experience this virtually while sitting at the comfort of their homes. Customization means checking all the options for colors, designs, patterns etc and AR can support all of these easily.

Increase in Shopping Time

Nowadays all major online stores offer images and videos carrying full information about the products so that the buyer can understand the product fully. Using Augmented Reality the buyers can interact with the product and can explore its full functionalities easily. Generally an online shopper spends barely few minutes online before making a purchase but using AR experience that time can grow and it has been seen that more the time a customer spends on an online store, more are the chances of placing a purchase order by him.

Exploring looks and Features

About half of the customers agree to pay a higher price for any product if they are allowed to preview it using AR. Lack of visualization is termed as the big weakness of online stores. Most of the customers prefer to purchase those products which they have tried and tested. For example, test drive is offered in car showrooms and it highly boost the sales of the cars. AR provides customers with many tips, animations, more information and possibilities to interact and to completely show each aspect of the complex product. Using AR the customers can try things before buying thus boosting sales prospects.

Help Selling Globally in Many Countries

About three forth of vehicle dealers in Britain believe that AR features will help them in selling their products globally in future. AR will also improve the numbers of inventory in dealership stores and decrease the showroom numbers at the same time. There is a high possibility that AR will provide people with visualization of vehicle samples outside the real store.

Removes Doubts and Reduce Return Rate

About half of the customers say AR features save their time to make a decision. AR provides customers with the ability to see 3D model of the products in online shops and also the ability to customize it as per their wish. More choices as well as more options give customers abilities to make wiser decision and ultimately improve the purchasing rate by customers.

Conclusion

Augmented Reality Technology has become now a must have in the e-commerce business. As we have just discussed, it offers so many benefits like higher customer satisfaction and experience, higher sales, repeat customers, more time for shopping, convenient shopping from home, knowing, checking and testing full information of the product etc. These all leads to high conversion rates and higher revenues. In the latest world of E-commerce, it is very important that you continue to find innovative ways to interact with your customers, give them the better shopping experience and Augmented Reality will definitely give you the innovative competitive edge in the marketplace. Hence we can say that the Augmented Reality technology is fully suitable for E-commerce. Its just a start and its boom time is yet to come. Let’s wait and watch.

Effective Business Tips for Increasing E-Commerce Store Sales

Magento is the most popular platform for e-commerce store development and many people go for Magento Extension Development also as they want their e-store to be unique and best in features. We all know that the e-commerce market all over the world is expanding rapidly with sales growing exponentially year after year. Therefore many businesses and retailers have started their E-commerce stores to get big pie of this business in the market. This has led to enormous competition in e-commerce space and the online merchants fighting with so many other players to grab the customer’s attention. Now it is the job of marketers and e-commerce retailers to think about some innovative ways and ideas to increase the conversion rate and grow the e-commerce sales.

In this article, we will discuss about how to do that quickly and effectively. There are many ways to convert the visitors into buyers to increase the total number of customers. The visitors are the potential customers and by following these tips you can convert them into loyal customers. To do this, you need a proper plan and strategy to optimize your store and increase its credibility in the market among customers.

Below are the E-Commerce Business Tips to Convert your visitors and potential customers to real and loyal customers and to increase your e-commerce sales :-

Target Your Existing Customers

Many e-retailors want Magento Module Development also as they want to add special features into the Magento e-commerce store so that their sales can grow. When businesses don’t grow they think that it is because they are not getting enough customers. Actually this is a misconception and instead of focusing all your efforts on customer acquisition, you should improve your customer retention strategy. In real, the impact of loyal customers on any e-commerce site is huge. When you will compare the new customers and customers who only make one purchase on your website, you will find that loyal customers generally add more items to their shopping carts. They have a higher conversion rate and typically generate more revenue each time they visit your e-store.

Obviously it is important for any business to get new customers but it is much more cost efficient to go after your existing customer base as these people are already familiar with your brand and know how to use your products. Hence create a customer loyalty program that gives people an incentive to spend more money each time they shop. For example each dollar spent can translate into a reward point and they can redeem them for discounts on the products.

Make Sure Your E-commerce website is Secure and supports Secure Payments

If you have Magento e-commerce store then you can use Magento Module Creator to enhance the security of your website by using more security related modules. There is no doubt that cybersecurity has now become a real issue and if you don’t work for it then it can create serious problem and erode your e-commerce store sales. Several massive incidents of data and security breach are occurring each year nowadays. Therefore customers are reluctant to enter their personal details like credit or debit card information, internet banking information etc For online payments. Hence you should make sure that your e-commerce site is secure, patched for any vulnerability and that it displays information about the secure transactions when customers are doing that for online purchase from your site. You must use security badges in your websites especially in checkout areas so that your customers can trust your site and do the payments without any fear of data theft. Customers trust some option of payment over others hence you should display several options for payment like PayPal, Credit Card, Internet Banking, Cash-on-Delivery etc.

Provide Full Description, Proper Images and Videos of Your Products on E-commerce site

Each of the customer doing online shopping wants that he should be delivered exactly the same thing which is described here. Therefore you should provide accurate and helpful product descriptions. You should use as many photographs of the products as possible with a 360 degree view. Consumers also love videos. So many marketing experts across the globe say that video has the top return on investment compared to other tactics. Do all these things as it will boost the confidence of customers while shopping on your e-commerce site.

Product Reviews and Ratings

Product descriptions tell about the facts and figures of the product but now most of the users especially those who are skeptical always check the user reviews and product star ratings to know about the quality of your brand and its goods. If you provide real reviews of products on your site then customers are more likely to trust your site. Whether it is good review or bad, if you have displayed it that means the customers will know that your company values the customer’s opinion and that’s a good sign for your site credibility.

Conclusion

We have just discussed some of the ways and tips to increase the customer confidence which also enhance the conversion rate and ultimately the sale on your e-commerce site. Reviews and testimonials build the trust for your site. Use of detailed description of your product alongwith its images and videos are also very helpful to increase the sales. If your e-commerce site is secure and support secure payment options then also it will help in increasing your sales. Whatever you will do to enhance the user experience at your site will ultimately improve the conversion rate, strengthen your brand and increase your sales.

7 Ultimate Tips to Boost Organic Traffic on Magento Website

Magento ecommerce development is absolutely the most thriving and hustling career of the most of the developers across the world and Magento theme development is one of them. Most of the people in the web world know well the importance of giving attention to the SEO of the websites.

An SEO of a website can make or break the future of the website. One definitely doesn’t want ever that his website should remain in the corner- unexplored and unseen or unknown.

Positioning in Google SERPs:

It becomes all the more important for the ecommerce websites to optimize their websites because it’s all about getting the ROI on the money spent on investing in business. It is considered good when your product pages of the website can be indexed on Google. The rank of the page on Google should be at least in the first 3 so that you get maximum profits on your business.

Vitality of applying SEO strategies and tricks:

Now, we will talk about the fact that why is analyzing the data of the website along with researching the keywords of the competitors ecommerce websites. It is also important to implement the right tactics, tips and strategies related to the SEO of the website.If one is careless in applying these strategies to their website, it is almost impossible to gain the profit goals of any business.

Let’s have a look at the most important SEO strategies of Magento ecommerce development so that you can scan your website with carefulness and boost the organic traffic of your website. This can be done by the professionals also. The same ones which are expert in Magento theme development.

1.SEO auditing of the website for better analysis.
2.Research on the most trending keywords.
3.Research on the keywords of the competitors:

The above three factors are the key factors to the SEO of any website that is an online shopping website. Along with the design and layout of the website, it is the SEO of the website that decides the exposure of that design of the website to the people around the world.

SEO Strategies to Improve Your Product Pages Exposure:

1.100% unique product descriptions:

Some website owners think that just posting the pictures of the products will do the trick and allure the visitors of the website but the reality is that after the visitors see the product, the next thing they want to check out is the genuinity of the product that he comes to know when he reads the product description. Use some awesome vocabulary and things that are true to the reality. It should be an effective sales copy that can bring ROI to the business. Grammatically correct and size, fabric, color etc. should be very much true to life so that a trust relationship can be built.

2.Types of keywords:

Of course, the product descriptions can’t be written without the keywords and a unique title to let the website visitor know that what the product actually is! It is often noticed in Magento ecommerce development as well as in any type of online shopping website that people often search for the products they need by putting in 3-4 word phrases to get the exact matches. So, using a long-tail keyword will be ideal here.

3.Latest client feedbacks:

Are you missing out on the organic traffic of the website just because you haven’t put the customer reviews on your website? Then, it’s time to take the lead and let your dear customers put the genuine reviews when they log in into their account! Why is this important? It will lead to new and fresh content on your website everyday. In addition to this, a genuine factor will develop when the visitors see the testimonials. The best part is that Google loves it!

4.Smart navigation:

It is a well-known fact that until and unless your website doesn’t have great navigation features, the visitors will not like to spend much time on your website. It should be a breeze to navigate on your website. The user-experience should be awesome as the site structure should be well-categorised. Only the design of the website made by Magento theme customization is not everything!

5. Integration of Social Media Handles:

Google rankings are significantly influenced by the amount and quality of social media signals because they indicate a page’s authority and relevance. Add social sharing buttons for sites like Facebook, Twitter, Google+, LinkedIn, Pinterest, and Instagram to your product pages so interested prospects and happy customers can share your product information with their followers.

6. Page Speed Optimization:

3 Seconds is the maximum time that a website visitor waits for when he opens a website and waits for its loading. If the website page speed is very slow, there is no chance that the visitor will visit your website ever again. So, take great measures that during Magento theme development, this factor is taken care of properly!

7. Effective Meta Description:

One thing that pulls the customers to your website is an interesting and psychologically awesome metadata. Use amazing call-to-action words as well as grammatically correct sales copy to attract the customers.

Conclusion:

If a person invests on Magento theme development or for more important reasons- create a dynamic ecommerce website for business, keeping in track with the tactics and tricks of SEO Of the ecommerce world becomes all the more important.

Some lesser-known facts about the Magento Themes

Introduced in the year 2008, Magento has become a leading eCommerce development platform and is used by some of the highly reputed brands spread across the globe. If you are planning to come up with a Magento powered eCommerce store then you will be pleased to know that there will be Magento template which will help you get through this whole development process. Magento is an open-source CMS software that has worked wonders for eStores.

There’s no doubt on the fact that PSD to Magento Theme Conversion has proven to be a successful combination for building robust sites for your customers. Through this article, you will get acquainted with some of the basic facts about the PSD conversions, that you must know before proceeding with the process.

A brief overview on Magento

In a very less time, Magento has gained an immense amount of popularity in the eCommerce sector. Magento comes pre-equipped with the wide range of features, performance-based plugins and functionalities because which it has been ruling the sector from a very long time. As an interactive platform, Magento can be utilized to build extremely user-friendly & feature-rich eStores which can help you reach out to global markets. It’s compatibility with the Apache, MySQL and PHP make it the universal eStore development platform.

Scalability and flexibility are the another two major features that make Magento stand apart from the other web development tools available in the internet sphere.

Unveiling PSD to Magento template facts

Magento is one of the widely used templates based CMS for building high-end eCommerce sites. Here’s the list of some facts about Magento templates that you must know:

Easy-to-use: Irrespective of your technical know-how, using the Magento template is what comes up as a handy option for developing eStores that stand out from rest of the crowd. Easy interface allows you to quickly change the look & feel of the site.

Quick conversion services: Companies which design Magento portals also offer PSD slicing and conversion services which are essential for creating a fully-functional site. Usually, the PSD files are sent to developers in the JPEG & PDF format. These files are then converted to a Magento compatible template.

Magento’s complexity can be ended: Magento has some complex components because of which it becomes difficult for beginners to operate it. By converting the PSD designs to Magento, the whole editing process will become easy. There are several complex components which are arranged in several layers, but with a little guidance, this all can be changed.

Payment Gateways: An eCommerce store is incomplete without a payment gateway. With the help of these gateways, it will come easy for your customers to make online payments. Make sure to come up with secure gateways which keep the user’s financial information safe. Magento templates come with some definitive features that can be utilized for creating secure and robust payment gateways.

Summary

Magento has a well-defined architecture and will surely turn to be the best fit for interacting with a broad range audience.