All You Need To Know About Bitnami Magento

Unlike WordPress, Magento is not a just a content management system and the reason being is that it is designed to develop a website that is full-fledged e-commerce stores.
It assures complete flexibility to online merchants those who wish to change the functionality as well as looks of the eCommerce store. Along with this, the e-commerce platform also offers a robust feature which makes it easy for the developers to build any eCommerce store of all stature.  It comprises of several features such as shopping cart solutions, multi-site support,  catalog management, SEO-friendliness, and so much more.
However, installing a Magento software can be quite a haphazard task and can be a herculean task at times.

To tackle this situation we now have an excellent solution known as Bitnami Magento Stack, which is quite an incredible developer which assists the users so as to simplify the process of Magento software installation  and to handle its runtime dependencies.

In this post, we will discuss Bitnami Magento. Along with this,  I have discussed important considerations that one needs to pay heed to while using Bitnami Magento.

Bitnami Magento – An Overview

Bitnami is a library that includes numerous installers, along with software packages that simplify the process of installing all the required applications on a user specific servers or even cloud. Bitnami Magento is a one-click installer using which one can install Magento as well as its development environment on one’s server locally, as well as virtually or even on the cloud.

Following are the features that Bitnami Magento Stack offers:

1. Easy and fast Installation process
2. Quite a Secure Platform
3. Ease of Relocation

What you need to consider while Installing Bitnami Magento Stack

Now that we have ample lot of reasons behind  making use of Bitnami Magento Stack, we now need to move on to some key considerations we need to have for the app:

1. Prime requisites

In order to install Bitnami Magento Stack you need the following things:

Intel x86 or compatible processor

Minimum of 256 MB RAM

Minimum of 150 MB hard drive space

TCP/IP protocol support

Compatible operating systems like Linux, 32-bit Windows OS, and OS X

Following are the components you need for the installation:

Magento version 2.0.4

Apache server 2.4.18

MySQL database 5.7.11

PHP 7.0.5

phpMyAdmin 4.6.0

2. Bitnami Magento Stack installation

Bitnami Magento Stack can be downloaded from https://bitnami.com/stacks/. After completing the download, you need files with the following names:

bitnami-magento-2.0.4-0-linux-installer.run on Linux or
bitnami-magento-2.0.4-0-osx-x86-installer.dmg on OS X x86
bitnami-magento-2.0.4-0-windows-installer.exe on Windows or
bitnami-magento-2.0.4-0-linux-x64-installer.run on Linux 64 bit

Now we will go through steps that are needed to follow so as to install Bitnami for your Magento software on a Windows Server:

Step 1 – The first step is to begin downloading all the installers.

Step 2 – After completing the downloading process of the installer, search the folder that comprises of the files.  Open up the folder, double-click the line that says “bitnami-magento-2.0.4-0-windows-installer.exe” which is an executable file that begins the installation process. The next is to get a pop-up box that has a label that says “User Account Control.” After getting that, accept, click Yes to accept it.  Then you will get to see a setup wizard on your screen.

Step 3 – Click on the “Next” button to proceed the installation process.

Step 4 – Click on next if you wish to integrate it with Facebook and proceed further.

Step 5 – Check the ‘Installation Folder’ window, where you need to select the folder to install  Bitnami Magento Stack. And then continue to press the Next button to proceed.

Step 6 – After installing your Magento Stack, you need to create an admin account by filling in the details such as name, email, and several others. Then after click on next.

Step 7 – The next step is to enter the hostname to configure your Magento installation. And again press the “Next” button.

Step 8 – Check the “Do you want to configure mail support” box so as to configuring email support.

Step 9 – Enter the information of ‘email user account’ and go to the Next page.

Step 10 – In this step you have to decide whether to add any extra information or not. And then, press Next.

Step 11 –This will start the setup wizard to install your Bitnami Magento Stack on the Windows OS.

Step 12 – Click on the Finish button as the installation is complete.

Step 13 – After launching the stack, you get to have quick access to your Magento application. Along with this, it also provided access to phpMyAdmin to administer your MySQL database, as well as application folder.

Step 14 – Then click on “Manage Servers” tab. This allows you to change the status of your MySQL Database, also the Apache Web Server quite quickly.

Step 15 – Installation complete.

Wrap it up!

I hope that the above mentioned points might have helped you to understand the reason behind using Bitnami Magento Stack while installing your Magento software. This tutorial was also a quick guide to making you learn the process of installing Magento using Bitnami on Windows operating system.

Web designing Trends in 2016

In the burgeoning world of technology, almost every business tycoons are trying to promote their companies online. It not only helps the entrepreneurs to sell their products and services online but also assist in building a great reputation which is a significant competitive advantage. Nowadays, with the recent advancement on Internet, Web Design has gone from a simple page presentation to fancy design information on the Internet. It contains intricate details and complicated applications. Consequently, Web Designing has become a need for fast developing technology and trends.

A proper website should contain all the information regarding your product and services. Hence, a simple yet unique design makes it popular among the users. The customers prefer only those sites which are on the top of the search engine pages. So, design your website accordingly, which can retain your users.

There’s no straightforward scientific formula for great website designing. It is undoubtedly considered more of an art than a science. There are recognizable designing patterns which seem to reappear year after year. These might be described as beautiful design techniques which can be referred to as designing trends.

Here are some recent trends in Web Designing

Escalation of UI / UX Patterns with the Content: 2016 will be serving the content first website design. Irrespective of the device being use, the user will eat content first. Therefore, it will become an important factor while designing a website. Forget about the bunch of menus, heavy graphics or font size. Now it is the time to start developing websites with a prime focus on its readability, accessibility and usability.

Long Scroll: Scrolling is the most trending in web designing. Almost every smartphone users are accustomed to long scrolls. There are pros and cons to long or little scrolling.

Long scrolling is easier than clicking, but it spaces out content and makes it harder to scan to find info. Shorter scrolling may be so quick that causes bounce rates to increase. This scrolling technique is best for sites that want to lure users via storytelling, and you can still mimic a multi-page site by breaking the scroll into clear sections.

Storytelling: Web designing in 2016 will focusing on storytelling to its users. Imagine a site, that beautifully explains the fact of trends of mobile usage. Always remember, the story narrating websites often engage more users and evoke human emotions. It requires creating visual and user interface elements to create something that humans want to interact.

Humungous Typography: Large typography is likely going to be a major key in 2016. It will enhance the visual hierarchy of the page for ensuring to grab users attention first. In 2015, I have seen large headings and typography. As large as a plane can see it on the ground!

Internet of Things (IOT): The IOT is the communication between the physical objects that contain embedded technology. The web developers are becoming network-accessible with the plethora of IT devices. This is expected to be tasked with the new solutions to help users control.

Many companies have already shown their miracles in IOT 2015, and we hope much more to come. Although much of the early hype has been about high-tech wearable and wireless technologies, this year we predict changes in software and the in particular cloud services to make all these sensors connect, upload data, and drive analytic.

Micro-interactions: Even though we’re surrounded by micro interactions every day, we don’t usually notice them until something goes horribly wrong. Whenever we change a setting, sync our data or device, set an alarm or set a status message, we are engaged in a micro interaction.

These are only good for:

- Interacting with a single piece of data
- Controlling an ongoing process
- Adjusting a setting
- Viewing smaller part of content as a status message
- Turning a feature or function on or off
- Connecting devices together
- Accessing a single task

Rich Animations: Animation makes the illusion of motion and changes through a speedy display static images that minimally differ from one another. In a layman’s language, it will make the user experience more interactive and entertaining.

The most trending Animations techniques are:

- Loading Animations where the delight users are entertained during a boring experience. It is useful for flat design, minimalism, portfolios and one-page sites.
- Hover animations give a more intuitive feel when users mouse over content.
- Galleries and slideshows are also an effective way to showcase multiple images without exhausting the users. These are the best example for photography sites, product showcases, and portfolios.
- Background Videos are simple animated background videos that can add visibility to a site, but balanced utilized or it can be distracting the users.

Are You Planning to Launch Magento 2 Extensions? Consider These Tips

Magento 2.0 is here and brings forth some exciting new features that will apparently help you develop a robust web store compared to one running on Magento 1 version. The biggest benefit of the latest Magento version is that opportunities it provides to developers in customizing their site without having to change its functionality. Furthermore, the admin backend is a lot easier to understand and operate for webhttp://www.magentax.com/blog/switching-from-magento-1-to-magento-2-everything-you-need-to-know/site owners and so on.

But one problem with Magento 2 is that most of the extensions still don’t support the new version, and vendors will likely take more time in developing them. So, if you are a Magento developer and would like to launch your own Magento 2 extension(s), the official Magento website recommends some tips that will make your extensions development process a hassle-free task:

Tip 1 – Evaluate the Magento Extensions Landscape

If you wish to port extensions to the latest Magento 2.0 version, it is suggested that you must first survey the landscape to determine the available extensions. Basically, you must check out Magento Connect to see what all extensions support Magento 2. Next, evaluate those extensions for any gaps. Obtaining such information will assist you in extending the features of extensions to make them work well on the recent software version.

Tip 2 – Get Familiar With Technical Guidelines

This is the most obvious one. Of course, you must be aware of the rules and regulations that are essential for building a Magento 2.0 extension.

This is because you will be required to ensure that your extensions work in compliance with the set Magento coding standards. To know about Magento’s basic coding standards, you should consider becoming a member of the developer community.

Tip 3 – Be Prepared to Pass the Reviews

As soon as you submit an extension to the Magento marketplace, the developed solution needs to pass through the technical review that involves checking your extension for plagiarism, coding and security standards. Furthermore, the Magento site owners or service providers will have to pass the manual “Business Review” provided in the Magento marketplace. The review, basically, lays emphasis on all of the providers to ensure that the submit needed business information to carry out transactions in a streamlined manner. Also, it checks out whether the graphic information offers enhanced user experience or not.

Tip 4 – Create Something Unique

Well, if you have decided to invest in moving from Magento 1 version to Magento 2.0, then the chances are that you’re doing so to achieve better client-side experience. Plus, you might be seeking ways to improve your web store for future use. Most importantly, you must create a unique and distinguished extension that help you stand out from the competition. It is recommended that you must stick to extensions that can interact with other extensions on both the front-end and back-end.

Tip 5 – Know About Your Target Audience

Lastly, the best tactic to develop an extension (that is well-liked by users) is to build something based on your users’ behavior. In essence, you need to know what exactly your target audience is seeking to achieve from your product. Another thing you must keep in mind is that your target audience comprises of both technical wizards as well as non-tech savvy merchants. While seasoned developers won’t find it difficult in understanding how to work with the improved admin backend, make sure to explain technical jargons for non-technical users. Also, provide a description of your extension and its benefits.

Conclusion

Are you a Magento developer and work on extension development projects? In that case, you must carefully read the above listed tips to make your job much less hassled.

Why and Why Not to Choose Magento For Ecommerce Development?

If you’ve been planning to take your e-commerce business online and create a strong standing in the market, you must first decide which platform should you choose to build a dominant website.

Magento is proclaimed as one of the best e-commerce platforms, for building online stores, among the majority of retailers. However, some retailers also find the platform complicated to use and costly. While Magento might not work for everyone, yet it is trusted by 240,000 retailers for creating an online storefront.

So, you may feel confused and baffled whether to use Magento for your e-commerce website development project or not. Right? Besides, with plenty of other options available for e-commerce development, picking a suitable platform is not that easy.

This article will help clear out your doubts, by making you understand the reason behind Magento popularity as the perfect platform for developing e-commerce sites. And, what makes it a less attractive option to retail businesses.

What Makes Magento Better Than Others?

Below listed are five best Magento features that make it one of the most preferred e-commerce platforms compared to others:

1. Easy to Customize User Interface (UI)

To keep users engaged with your e-store, it becomes needful to modify the layout or design of your store. With Magento, users get access to a flexible and usable interface that provide the necessary tools for managing the store and performing other important tasks with efficiency. The ability that Magento renders to users in making the customizations by maintaining a single back-end helps in enhancing UX (User Experience) and eventually increases conversion rate. Most importantly, the release of Magento 2 UI makes the process of constructing custom UI even more easy.

If you are perplexed about moving your site or store to the new Magento version release, here’s an article that will provide you useful insight on the same:

Switching From Magento 1 to Magento 2: Everything You Need to Know

2. Multi-Store Management

If you plan on expanding the reach of your store to users spread geographically, then you’ll require a site that displays information in different languages. Also, you may want to run multiple stores to meet the needs of diverse industries. Thankfully, Magento helps configure multi-stores with various languages a less hassled task. The best part is that Magento helps in managing multiple front-ends via a single back-end.

3. Catalog Management Simplified

Let’s face it, uploading products manually (one by one) for a large-size e-commerce website can be a time-consuming and tiresome task. Thanks to Magento, you can upload thousands and more products in just a single click. In fact, it allows users to add several attributes, including SKU number, product description, price, and many other options in a quick manner. Essentially, Magento makes catalog management simplified as it supports inventory management, up-sells, cross-sells, batch import and much more.

4. Analytics and Reporting

Magento comes integrated with Google Analytics and thereby helps track users visiting your store. Plus, the e-commerce platform helps generate reports which include sales and tax reports, product reviews, details of little stock, coupon usage, and others – that are essential to measure the performance of your store.

5. Mobile Commerce

The use of handheld (i.e. smartphones and tablets) devices for Internet browsing is increasing at a rapid pace. In fact, such devices have become the primary source of accessing and purchasing things online. Thus, it is imperative that the e-commerce platform you are choosing supports mobile commerce. Magento mobile-friendly configuration makes it an ideal platform for building a storefront optimized for mobile users. It comes with a mobile interface based on HTML5 technology that includes features like user-friendly search, device-specific media capabilities, and so on.

Problems Associated With Magento

Despite of the rich feature set that Magento provides, there are a few factors that you  must take into consideration before choosing this platform:

1. Magento Can Be Expensive

While Magento is open source and free to download, the software requires large servers to run a site, which increases the operational cost. Moreover, the platform often needs vast resources to work, making you spend more money in putting up an online store. Therefore, if you just need to build a small online store, make sure to plan your development budget to run your site on the Magento platform.

2. Professional Assistance For Customization

In case you run an online store or a website built on the Magento platform, then you must have familiarity with operating its back-end interface. Remember, it may happen that your team might fail to make the desired modifications or upgrade because of complex nature of the Magento interface. In that case, you will have to recruit the services of a certified Magento developer to meet your specific needs with efficiency.

3. Regular Maintenance

For smooth functioning of your Magento site, you’ll have to maintain regularly the logs, caches, flat tables, and other components of the website. Even though you can make such task automated using Magento extensions, but you will still need to keep a vigilant watch on each component to ensure that everything is working in the right manner.

Conclusion

Hopefully, the above mentioned points will remove your doubts about selecting the Magento platform for building an e-commerce site or an online store.

Getting Familiar With Magento Community Edition 2.0.4 Release

Magento Community Edition 2.0.4 is the latest edition of Magento platform. Working with this latest release encourage users to work with all sorts of enhanced security features. A user is highly recommended to download as well as install 2.0.4 version of community edition to make sure that they are able to receive all the latest security enhancements that was not included in 2.0.3 version.

It is obviously perfect to say that a high-powered content management system (CMS) with an aim to build numerous of e-commerce web applications as well as websites, Magento is one of the highly preferred e-commerce platforms by most of the mid-market merchants due to  its enhanced features such as payment engines and shipping modules, custom product options, and its excellent security support system that it offers to its customers. Keeping in view all these above benefits of Magento e-commerce platform, it is highly recommended for organizations to hire a Magento developer who is sound enough to offer as well as to develop a highly enhanced e-commerce security website to offer its customers with optimized e-commerce solutions. As, it will further focus towards offering its clients as well as customers with full satisfactory e-commerce features  by taking care of Magento website customization as well as management process. Hiring any proficient as well as proficiently sound Magento developer has never been that easy process to deal with.

Fixing of various issues:

Working with up-gradation and installation section

1. Magento platform is no more confined with the creation process of storing data in an inconsistent way at the time of installation process.
2. The setup:config:set script not at all supports the process of deleting values in the env.php file at the time of up-gradation process.

 Import section:

1. Magento platform now successfully supports the process of importing all the existing products as well as all the products that are confined with the use of custom URLs.

 Magento APIs:


1. The shipping address is now shown in the Order APIs that helps in solving the issues to integrate APIs with third-party systems.
2. When API to add attribute options is used, the SOAP API efficiently works with the process of returning attribute types TEXT SWATCH and VISUAL  SWATCH.

PHP:

1. URL type arguments in nested arrays can easily be used in Magento’s up-to-the-minute version. Earlier, it was witnessed that passing any route parameter was only allowed if the url argument was declared at the top level.

Miscellaneous section:

1. At the time of working with messages, HTML tags  are no longer supported.
2. Working with the functionalities of loading catalog products with multiple color swatches with respect to product performance has highly been improved in Magento’s latest Community Edition.
3. Saving as well as displaying various new customer attributes are now well supported in Magento’s Community Edition.

  Security enhancement section:


This release comprises of several profound enhancements in order to improve the security features of your Magento 2.0 installation. This release is free from any malicious attacks till date, but surely users will experience certain vulnerabilities that can potentially be exploited to access customer’s data or can take over administrator sessions. So, in this case, it is highly recommend for users to upgrade their existing Magento 2.0 installation to its latest version as soon as possible.

The below given list encourage users to get an overview of various latest security issues that are fixed in this release:

1. Consistent cross-site scripting issue via any specific user account has been resolved fully.
2. Magento now works effectively with the process of setting limits on infinite number of password attempts by the user. In the previous version, it was analysed that Admin and Customer Token API accessing process  did not limit the number of attempts,  whenever any user is tries to enter a correct password infinite number of times, by heedlessly allowing brute force attempts to guess their password.
3.  High permission level has been set with respect to APIs that previously granted its way to anonymous users. In-built product attribute does not permit any kind of bootlegged access to Catalog panel, Stores as well as CMS APIs. However, working with the interference of any anonymous access can be proceeded with help of adjustments of settings
4. An arbitrary execution of PHP code in Magento is now completely intercepted with the help of language package CSV file.
5. All the created encryption keys  that can easily be accessed in the System > Manage Encryption Key panel have now been reinforced properly.

6. Occurrence of reflected XSS with the help of Authorizenet module’s redirect data.  is not at all supported in the latest version of Magento.s
7. More updates related to Magento’s latest version security can be found in the Magento
8. Security Center

NOTE
It is highly recommend for users to review each and every Magento’s Security Best Practices in order to confirm about the fact that all the precautions are taken that is capable of protecting the system from any  illegal activities.

Switching From Magento 1 to Magento 2: Everything You Need to Know

Since the announcement of Magento 2 back in 2010, everyone’s been waiting anxiously for its launch. And as soon as the latest Magento version was released, a common question that most users ask is, “Whether they should move from Magento version 1.x to Magento 2?”

What all factors you need to consider to make the right decision regarding when you should plan a move to the new Magento version release? This article will cover key aspects that will help you get answers to such question.

But Before That

Let’s first talk a little about Magento 2 release. After waiting for three years, Magento 2 was finally launched in November 2015. The new version release is more than just an upgrade to the older Magento 1.x version. It is more of a product rebuild from the ground up. Although, Magento 2 is based on the core concepts and functionality found in Magento 1, but the code has been written again from scratch for the newly launched version. Also, the backend architecture has been re-modeled.

For example, here’s an image that presents the new directory structure of Magento 2 in comparison with Magento 1.9 CE:

Of course, any tech-savvy merchant won’t possibly understand much about the directory or file structure. So, if you’re one of those merchants and thinking what Magento 2 has to offer? Moreover, given the fact that over 240,000 shops run on Magento 1.x, you might wonder how all these sites can approach the change.

What Are the Common Concerns of Magento Users?

Almost every Magento user seem to have three common concerns when they plan a switch to Magento 2, as follows:

  • When should you make a move to Magento 2?
  • How smooth or painful the migration process will turn out to be?
  • Is it worth moving from Magento 1.x to the latest Magento 2 version?

Let us now seek answers to the above three commonly asked questions by Magento users:

When Should I Migrate to Magento 2?

Whether you should migrate to Magento 2 or not depends on your current website. Of course, you wouldn’t wish to upgrade your site version if it is performing well (i.e. run smoothly, receiving orders constantly, and so on).

Moreover, if the version of your site isn’t outdated (ideally any version higher than or equal to 1.8 CE and 1.13 EE are not entirely obsolete). So, if you choose to work with not much-outdated version, then you should not rush to migrating to Magento 2. However, considering the suite of new and advanced features that the recent version offers, it makes sense to begin exploring Magento 2.

Also, if you’re facing performance issues or are still running an older Magento version, it would be better to plan your move to the new version release.

Understanding Whether the Transition Will Be Smooth or Painful?

Needless to say, your transition journey isn’t going to be a smooth one – yes, you can expect a little smooth migration though thanks to the availability of the migration tool. The tool helps in moving the data (like your products, store setup, orders, etc.) between the platforms.

Unfortunately, you won’t be able to move the customizations made to your theme and code (including the 3rd party extensions) to Magento 2 powered site or store. That means you’ll have to re-work on those customizations when moving to Magento 2, which ultimately will require additional investments. After all, several factors need to consider when performing a visual and functional revamp. But this also proves beneficial in the following ways:

  • Giving an overhaul to your store will compel you to re-think about what all changes can  be brought in for your business.
  • You might be able to find and eliminate legacy code.
  • Helps improve the overall usability of the site.

 

When migrating to the latest software version, if you wish to revamp your existing site’s design you can choose to create a PSD and then convert it to Magento 2 theme. Here’s our article that will help you understand the benefits that such conversion offers: What Benefits You Can Avail By Choosing PSD to Magento Conversion?

Transitioning to Magento 2 – Is It Worth It?

You might have hundreds of times how “change is inevitable.” In fact, change is for good, as it helps you explore better opportunities to serve your customers needs. The same can be said in the case of Magento platform. A new version update is created in order to introduce new features and advanced functionality. Besides, new version release also provides support for older versions – this is why there is no need to make a move to Magento 2 quickly if you aren’t experiencing any issues and doing well.

However, as people tend to make most of the investments in exploring new concepts not just for e-commerce but for any type of business, the chances are that your competitors might also make a transition to the new software version release. So, if you don’t want to be left behind in the race of making it big in the e-commerce industry, you should consider moving to Magento 2.

But if you don’t have any migration plans as of yet, and would still want to continue running your store on Magento 1.x make sure to take into account these considerations:

  • Think of new ideas that can help bring improvements in your existing store.
  • Prepare a list of the unused (and unwanted) extensions and get rid of them.
  • Discuss your conversion plan with an expert Magento developer to make the process of migration a smooth one.


Wrapping Up

Magento 2 brings forth several new changes for merchants that can apparently help you stand ahead of the game. But make sure to consider all the key aspects covered in this article first before coming to any conclusion.

Abandon clicks, as Scrolling is the buzz in Web design

There has been continuous buzz all around about the changing trends in long scrolling. People are using the internet for more than a decade and are followed by textual content. This technique is considered excellent for most of the visitors who are not used to image-rich web screens and feels isolated.

Several website owners find it functional and persuasive while smartphone user says that it is easier to scroll a website rather than to click; as smartphones have limited data networks. Whereas few says, it reduces the search functionality of the web pages. But still the war is going whether the long scrolling is good or bad? Or it is just a matter of personal preferences.

Rebirth of Scrolling

Have you focused on your target audience and their expectation? Ever since with the burgeoning use of smartphones, the thinking of UI designers is also refashioning. A large number of users are using small screens which have given rebirth to longer scrolling. Obviously, there is a group who prefer to have a more text-based website and do not like parallax featured site. But here let’s see the other part of the coin.

There are many web designing companies which focus on scrolling because it is a template which is initially received by them. This calls for an entirely different solution, which is, customized development based on client requirement. But there are many other reasons too.

Most of the places have access to the high-speed internet nowadays. It makes the scroll a quicker way to obtain information rather than clicking and searching for new pages. This technique is also largely fed by social media. Secondly, for longer content like an article or guide people don’t mind scrolling, in fact, it provides them better usability than slicing up the text to several separate screens or pages.

Earlier it was difficult to make scrolling sensual via story telling. It is because a long page full of text isn’t a very attractive UI layout. But once you start illustrating it, you can see it’s power. In fact, many hybrid patterns are emerging in scrolling.

The crux of the story is users really don’t mind scrolling if the design is great and content provided on the page is interesting.

Why longer Scrolling is hot?

Long scrolling offers exciting opportunities to designers. It engages the audience with storytelling, powerful infographics and creates a more powerful and immersive experience. Here are some advantages of it.

- Engage Interaction: With the stimulation of changing elements, it can lead to more user interactions. Long-scrolling is custom-made for smartphone users. It prevents the user from complex navigations and offers more user-friendly experience.

- Faster: Long scrolling is faster that clicking and going on to a new page. It slows down or limit the user experience.

- Ideal for Responsive Web Design: Screen size varies with the smartphones, which further results complicated for designers to design web page according to different screen sizes and capabilities. Thus, long-scrolling simplifies things by creating a more seamless transition from desktop to smartphone.

- Result oriented: Scrolling is an instinctive action. If a user clicks on a new page, it requires thought and motivation. It is often observed that long scroll page motivates people to take quick action.

- Entices the end users: Long scrolling undoubtedly promotes interactivity and extends the time of the users to spend on a website. It is great for infinite scrolling sites. It helps the users to discover content easily.

- Better content exposure: Regardless of the type of content on the website, long scrolling will give you high impressions. Infinite scrolling puts all your content on one endlessly long page. Everything is in one scroll reach.

- Offers more room for creativity: Long scrolling is quite a creative way for displaying information. It holds huge potential for creative eruptions. A very good example of it is given below.

Recent Trends of Scrolling

Here are some everyday tips for implementing long scrolling:

- Feel free to alternate long scroll with a short scroll. It is no harm in using a shorter scroll on the home page while longer scroll on the landing page.
- Consider Sticky navigation.
- Get clear differences between scrolling clicks or taps so that your website gets the desired interaction.
-  Look over Google Analytics or do some research to find out how many people click below the fold.
- Do not overburden with scrolling. Longer scrolling doesn’t mean 300 pages on a web page. Tell your story and then stop.

Is infinite scrolling good or bad?

Of course, there are few cons of long scrolling. It leads to footer problem, wherein if the user wants to search for anything important which is available in the footer, the user feels irritated to scroll the whole web page. The other problems can be disorientation, may lead to navigation issues, or may drive the users to skip few web pages.

But overall, we can say every advance in technology is a good thing. It has proved to be beneficial and engaging for many websites. Ultimately, everything matter is user expectation and your goal. If your goal is not fulfilled with longer scrolling, then it is of no use.

Based on experts practical opinions, long scrolling websites have an adverse effect on e-commerce websites. Therefore, if you choose long scrolling option for your website, make sure to apply best techniques to bring best results. For example, in the end of the content add “Learn more” option. It provides the users a flexibility to eat more content as per their interest. This can also help you to have a regular footer. Ultimately, your aim is to bring your users back to you!

Magentax- Delivering exceptional PSD to Magento Conversions since 10+ years

Appearance plays a major role in determining the success or failure of an e-commerce store. Nowadays, e-stores are being operated on a variety of online platforms that render excellent experience to the end users. Magento has become a leading e-commerce development platform that has been effectively utilized for bringing in the best shopping experience to your customers. If your e-store is still running with photoshops designs then its time to upgrade it to the power-packed Magento e-store. Magentax serves as an excellent choice of online merchants who’re looking ahead to hire professional PSD to Magento Conversion Service.

Pros of converting your Photoshop design based website into one that comprises of a Magento theme

  • SEO Friendly Semantic Markup Code -In today’s cut-throat competition, every entrepreneur is looking ahead to invest his/her time and money into something that can fetch him/her better business profits. While converting Photoshop designs into Magento theme, the web developers offer complete assurance of getting the resultant website ranked on top page of all major search engines. Seo semantic coding performed during the PSD to Magento theme conversion process makes room for 100% search engine friendliness of the web portal.

 

  • Pixel perfect website designs -The experienced team of web developers is thoroughly competent in offering pixel perfect conversions services. While converting PSD designs into Magento theme, it is being ensured that the final site is equipped with pixel-perfect designs.

 

  • Guaranteed cross-browser compatibility -Cross-browser compatibility has become a key concern of every website owner. With a PSD to Magento theme conversion, you can ascertain 100% cross-browser compatibility of your website. In other words, after getting upgraded to a Magento powered portal, you can expect your site to load perfectly on a variety of web browsers including Yahoo, MSN, Google etc.

 

What makes Magentax a one-stop solution for PSD to Magento Conversions?

  • ISO 9001:2008 Certified company
  • Accreditation from NASSCOM & STPI
  • 350+ professional Magento developers on-board
  • Rated 5.0 out of 5.0 for offering Magento services to over 4500 clients on over 50,000 projects

 

As a renowned Magento Software Company since 10+ years, Magentax has the potential of delivering top-notchmarkup conversion services to meet varied client requirements. Leveraging the complete potential of this wonderful e-commerce software, Magentax is all geared up for handling both ‘BIG’ and ‘HARD’ projects. Meeting and managing diverse Magento development demands of customers has been the sole aim of Magentax. The company has employed a team of skilled Magento developers which is ready to go beyond boundaries when it comes to converting PSD designs and other file formats into fully-functional Magento themes.

Magentax has been the power booster for innumerous e-commerce websites

In addition to delivering high-end PSD to Magento theme conversion service, Magentax has been busy in catering other services such as :-

Custom Magento development

Magento theme customization

Magento Extension Development

and the flexibility to hire trained Magento developers on a full-time, part-time and hourly basis. If you’re about to dive into something related to Magento, Magentax is the company that’ll give you the best services within a timely fashion.

Tips To Improve The Branding and Conversion Of Your Magento Store

With the flourishing e-commerce businesses, every online merchant is looking for an efficient way that can help them raise their sales and profits. In ecommerce, implementing knowledge, experience and analytic skills via appropriate tools in precised direction can guarantee a desired result.

If you need an e-commerce platform for running an online store, indubitably Magento is an absolute choice. This open source content management system allows users to conveniently handle their store and update it in a preferable way. By converting a design to Magento, one can bring their dream site into reality. For small to medium scale stores Magento Community edition is perfect and Magento Enterprise Edition works great for large scale online businesses.

Online merchants can launch effective and successful e-stores by using Magento, but they need to follow some effective tips to ensure a resourceful and optimized store. Here are some important tips that can help you achieve higher conversions and better online store.

SEO plays a great role: Optimization is vitally important, it helps convert maximum visitors who land on your site into real customers; however for this, first you need to attract as many visitors to your store as possible. This can be done with search engine optimization, since nowadays people rely on search engines for searching a desired product or service over the Internet; search engines also help in marketing.

 Now, the question is how to optimize search engines? For this you will need to perform certain list of functions like Optimization for specific search phrases on the template, Paging optimization, Google Rich Snippets and Opengraph support and a lot more. And all these internal Magento website settings will definitely demand an expert professional support.

 SEO extensions: However, you can add appropriate SEO extensions to improve search engine optimization. There is a plethora of Magento extensions in the market, you can easily select any effective extension like SEO Suite Pro and SEO Layered Navigation Pro.

Incredible content: What after driving traffic to your website? To convert the viewers into customers your store content should boast quality and updated content. Out of the box content in the form of guest posts, blogs, videos, press releases, articles, etc., can help you drive visitors into services and products. Not only customers, but search engines like Google also love websites that look updated, trendy and innovative. Hence, it will also help search engine bots to index your store with good ranking.

Prefer Single page checkout: Lengthy checkout process often forces customers to leave the site, without making any purchase; thus, it is imperative to offer them with simple checkout. Magento checkout completes in six steps, which could be a bit tedious for customers. You can use extensions to make it much simple and convenient. Extension like OneStepCheckout is perfect for any store; simple checkout process ensures more likelihood that customers will complete their purchase.

Marketing: Even if your site features quality products and services, and remarkable content, it requires marketing as well. There are truckloads of options that can help you promote your store at an affordable price. You can take advantage of social media to advertise your products, attract more customers and connect with clients. There is no dearth of popular social networking sites – Facebook, Twitter, Google+, LinkedIn, Youtube, Pinterest and many more; you can opt any and conveniently promote your products to drive higher conversions.

Wrapping Up:

Ensuring online success to Magento e-commerce is not an easy task, but it’s not impossible either. You can stay ahead of your competitors with correct approach and appropriate extensions. The above mentioned few tips can help generate higher business ROI and site conversions.

What Benefits You Can Avail By Choosing PSD to Magento Conversion?

For any online retailer e-commerce site is a vital tool that help them reach out to a wider customer base. However, with zillions of e-shops available online the e-commerce space is getting more and more competitive. Most of the online retailers prefer Magento for e-commerce development because of its rich features and powerful built-in e-commerce functionalities. Although, you can set up your online site in just a few minutes, but assuring it’s long-term success is a never-ending race that requires keeping your online website up-to-date in line with latest e-commerce market trends – in terms of design and functionality.

In order to make improvements in the existing e-shop or to make the online site tailored to fit online business needs, many online retailers opts for PSD to Magento conversion. Let’s have an overview of some of the major benefits associated with converting PSD to Magento format.

Theme Creation/Customization: For any online store the first thing that gets it noticed is it’s design. It’s obvious, you won’t like to stay in a e-store that has poor design and it won’t take more than few seconds and you will hit the back button to exit from the store. So, whether you are looking forward to give a face-lift to your existing online store, or want to create a one-of-a-kind designed e-store, you will have to convert PSD to Magento Theme. In fact, this is the most important benefit that helps online retailers in making up for declining traffic to their site.

Third-Party Integration Becomes Easier: There’s no denying that Magento CMS comes loaded with built in plugins that offers amazing functionalities. What if you need to embed more copacetic plugins to your site? Well, you can integrate third-party plugins in your Magento store. But you may encounter situations when those plugins won’t fit in your e-store. Taking up PSD to Magento transformation can help you hook in necessary 3rd party plugins to your online store. However, this may require hiring a trained Magento developer having apt experience and expertise in integrating any software or extension, so as to create a feature-rich Magento store.

Faster Page Load Speed: This is another crucial aspect that guarantees the success of your Magento store. Most often when developing e-store we add several design elements and functions in it that slows down the loading time of the page. Slow page speed can make the visitors abandon the e-shop within minutes after visiting it. It has been observed that even if the landing page loads properly, in many cases the shopping cart page tends to take a plenty of time. Slicing PSD to different design layers gives you the flexibility to add/remove elements as per your requirements. So, PSD to Magento transformation helps in curtailing your shopping cart abandonment rate and boost page load speed of your e-shop.

Enhanced Usability: A user-friendly e-store can attract traffic to the site from around the world. So, if you are already running a store integrated with Magento CMS, it’s imperative that users get access to a certain section of the CMS that is easy to operate. With PSD to Magento conversion process you can ensure to tweak your CMS so as to make it user-friendly for the users.

To conclude, converting PSD files to Magento format can help you develop an up-to-date e-store that works in-tune with e-commerce trends. Whether you convert to build a Magento store from ground up or want to customize your current e-store, turning your PSD files to Magento will not only help you come up with a fresh looking online site but will enable you to make your e-store run on the latest Magento version (if needed).