How to Save Yourself From the Rise in Cart Abandonment Rate?

We are living in the not-so-patient era, wherein online surfers especially those seeking to purchase something want instant access to everything. So, if you are running a Magento e-commerce store, it’s important that your site is easy to get around. But it’s also very important to keep your visitors delighted with the checkout process. Sadly, though most e-store owners scroll the web to find out ways to boost the conversion rate of their Magento store, but often neglect the checkout process.

Usually most (if not all) of the e-store owners believe that once their site visitor click the “add to cart” button the checkout process will get completed. But that’s a wrong belief! If your visitors find the checkout process to be too complicated or get tired due to slow loading of the checkout page, they’ll certainly abandon your site. Cart abandonment by online buyers is rising, and has become a huge challenge for online businesses to survive in today’s competitive e-commerce market. According to SaleCycle, the shopping cart abandonment rate has reached upto 68%.

Here are a few tips that will help in making your checkout process to increase the conversion rate, and eventually lead to better sales.

Do NOT Ask For Registration – in the very beginning.

Many (though not all) Magento sites asks visitors to register prior to moving to the checkout page. Make sure not to commit such mistake. In fact, you should rather add a “continue as guest” button that will take your customer directly to checkout. The account can be created by the customer while performing the checkout process. Also, don’t forget to add a “next” button subsequent to “continue as guest” button for existing customers, providing them a fast and more efficient checkout.

Opt For One Page Checkout.

A lot of Magento ecommerce stores, if not all, generally have too many steps in their checkout process that need to be filled, in order to finish the order. Probably, while the first page asks for contact information, the subsequent one requires filling in shipping details and so on. This is indeed a major factor that increases the cart abandonment rate. A better alternative is to take up Magento Extension Development Service that helps in generating one page check out design. One page checkout is becoming the “Next-In Trend” among businesses running e-stores that segregates all the checkout information in a single page design.

Look for a Magento Expert.

In order to get the very best extension development services for your Magento store, it’s imperative to hire a Magento expert having hands-on experience and knowledge about creating single page checkout or rather can help integrate some existing checkout page extension.

 Summary

 Are you tired due to the rise of shopping cart abandonment of your Magento store or site? Well, then it’s important to follow ways that can help to tackle issues related to cart abandonment; or otherwise it can affect our overall conversion rate and most importantly the sales. Aforementioned are top 3 tips that will help you overcome the shopping cart issues.

Why You Should Hire Magento Extension Developers and How?

Magento is one of the most sought-after e-commerce platform that is widely known for offering tons of extensions. These extensions help enrich your online site with all the essential e-commerce features. Right from extensions to increasing page load speed, and address several other functional requirements of the Magento site. But often after installing an extension you may find that it doesn’t work as per your expectations.

Magento Custom Extension Development

Developing a custom extension is a much-recommended exercise that can help you modify some existing extension to meet your needs, or create a bespoke one from scratch. But developing one can be quite daunting and a time-consuming process. And you need to have in-depth knowledge about the Magento CMS and coding skills that can lay down a solid foundation for effective extension development for your e-commerce site.

However, if you lack such skills and are not well-versed in developing a custom extension, you can take up Magento Custom Extension Development services of a renowned development company. Taking up such services will help you turn your ideas into fully-functional custom plugins that are tailored to meet your exact needs. However, since the web is flooded with zillions of e-commerce service providers, choosing the most suitable can be a challenging venture for you.

Here are a few tips that will help you find a reliable developer for your project needs:

Shortlist Your Favorites – When searching for a Magento developer dealing in extensions development and customization, it is essential that you should enlist the ones you deem as perfect for your project. For this purpose, you can either search the web for highly acknowledged Magento development companies or rather ask for referrals from people within your own network.

Grab the Best Ones by Checking out the Portfolio -  Now that you have shortlisted some of the development firms, next check out their work portfolio to learn about the sort of extensions they have developed, so far. Make sure to choose the Magento Development Company that has worked on versatile type of projects. This is because they will most likely possess the skills and know-how required to develop a one-of-a-kind product.

Scrutinize the Credibility of the Development Team - Prior to making the final call and choosing some development company, ensure that the company you are about to hire boasts a talented team of experienced and highly skilled developers. For doing so, you can directly ask questions about the credibility of their developers and ask about the methodologies and development tools that the team use to carry out the work assigned to them.

Communicate Your Requirements - Irrespective of whether you are yearning for setting up a custom extension from scratch or want to improve the current one from the ground up, do explain all your exact needs to your service partner. Effective communication between you and your service partner throughout the development process ensures providing you desired outcomes. Also, make sure to ask the company whether they will provide maintenance and a few other support services post development or not.

Summary

Undoubtedly, Magento is a great CMS and e-commerce platform that is widely acknowledged by e-commerce marketers for building online sites as well as e-stores. The best aspect that makes it so popular are the tons of extensions it offers, in order to extend the site’s functionality. However, if you want to build more copacetic extensions you can think about hiring the services of a reputable Magento development firm.